Start with your product
Kraft paper gives bags, wraps and some packaging surfaces a characteristic visual direction. Natural shade can vary, and printed colors may differ from artwork viewed against a white screen.
Review the options
Define paper, print coverage, handling and the required package structure. Review light inks, dark solids and fine text on the chosen paper rather than approving from a generic white proof.
Confirm before approval
Ask about the finished construction and any coating, adhesive or liner. Natural appearance is not evidence that a complete package is recyclable, compostable or suitable for direct food contact.